Your Follow-Up Reality Check.
5 questions. 30 seconds. One thing you'll probably wish you'd seen sooner.
Results
Your Grade (So Far)
B-
Score: 81/100
This is the obvious part. The next part is where it breaks.
Revenue at Risk
$2,310 - $4,290
Monthly estimate
This isn't lost. It's the money that gets decided somewhere else.
Severity
Slow Leak
9% drop-off rate
The kind that doesn't show up… until it does.
The 3 Places Momentum Usually Dies
Response Window Is Tight
Replies still get read here. They just start competing for attention.
Follow-Up Ends Early
Silence here usually means "not yet." It often gets treated like "no."
After-Hours Gaps
One missed evening can reset the conversation. The next reply has to start over.
Your Follow-Up Reality
3 Fixes That Feel Too Small (But Aren't)
- •The second reply matters more than the first.
- •4-6 touches isn't pushy - it's how decisions actually form.
- •After-hours doesn't need perfection. It needs continuity.
You Passed the Obvious Part
Almost everyone does.
The next part is where it breaks.
If you're curious:
What Happens After the First Reply
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